Letter to Shareholders (1997)

1997

Amazon's foundational shareholder letter — Jeff Bezos lays out the 'It's All About the Long Term' philosophy that would define the company.

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Quotes from this source

2 verified quotes

“You can work long, hard, or smart, but at Amazon.com you can't choose two out of three”

“We will make bold rather than timid investment decisions where we see a sufficient probability of gaining market leadership advantages. Some will pay off, others will not, and we will have learned a valuable lesson in either case.”